Technology is coming to the beer glass.
Bud Light will distribute 65,000 glasses to New England Patriots fans at Thursday night’s NFL season opener against the Chiefs at Gillette Stadium. The glasses will light up for every Patriots touchdown throughout the season.
For those who won’t be able to get a glass at the game, Bud Light will sell 28,300 “Touchdown Glasses” for $18 each at budlight.com/touchdown. That number is a tribute to the Patriots’ 28-3 comeback in Super Bowl LI.
Meanwhile, while other teams have sold the naming rights to their stadiums, the Chiefs have stuck with Arrowhead Stadium’s original moniker. But that might be changing, as the team is seeking a corporate partner to rename the stadium. Here’s hoping that doesn’t happen.
The Raiders are in the same boat as the Chiefs: They were already Flywire-free but have upgraded to the new template:
Last offseason, general manager Jerry Reese spent the GDP of a small nation on upgrading his defense. It worked; Olivier Vernon, Janoris Jenkins and Damon Harrison played like Pro Bowlers, Jason Pierre-Paul rebuilt his value, and the secondary came together around rookie Eli Apple and second-year safety Landon Collins. This year, he took to fixing the offense. Reese signed Brandon Marshall and blocking tight end Rhett Ellison before using his first-round pick on tight end Evan Engram, giving some secondary weapons to an offense that was often too dependent upon Odell Beckham Jr.